2. Data collection and processing on this website
If you have registered on our website, we collect and store the data collected from you, unless you object to this.
Nature of the data
Companies:
- Company and legal form
- Company headquarters
- Further company addresses
- Phone
- E-mail
- Fax
- Sector
- Industry and products
Natural persons: - Title
- Family name
- First name
- Date of birth
- Business/service address
- Phone
- E-mail
- Fax
Data for ascertaining the sector and position (e.g. farm, livestock, politics, function in the company)
Our website also uses technologies from etracker GmbH (www.etracker.de) to collect and store data for marketing and optimisation purposes. User profiles are created from this data under a pseudonym. Cookies (see below) can be used for this purpose. The data collected using etracker technologies will not be used to personally identify visitors to this website and will not be merged with personal data about the bearer of the pseudonym without the separately granted consent of the person concerned. Data subjects may object to collection and storage of their data for the future at any time by clicking here.
This website also uses Google Analytics, a web analysis service of Google Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer to help the website analyse how users use the site. You can prevent the setting of cookies before entering our website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, by activating IP anonymisation on this website, your IP address will first be shortened by Google within member states of the European Union or in other states which are party to the Agreement on the European Economic Area.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide further services to the website operator in connection with website and Internet use. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.
You can prevent the setting of cookies before entering our website. However, we point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the data generated by the cookie and relating to your use of the website (including your IP address) from being passed on to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
Remarketing tags of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA are also integrated on our pages. When you visit our pages, the remarketing tags establish a direct connection between your browser and the Facebook server. As a result, Facebook receives the information that you have visited our site with your IP address. This enables Facebook to assign visits to our pages to your user account. We can use the information obtained in this way to display Facebook Ads. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please refer to the Facebook privacy statement at https://www.facebook.com/about/privacy/. If you do not wish that your data be collected via Custom Audience, you can deactivate Custom Audiences here https://www.facebook.com/ads/website_custom_audiences/
Our website uses a widget of X (Twitter). These embedded tweets and buttons are offered by X Inc, 795 Folsom St., Suite 600, San Francisco, CA 94107, USA. They can be recognised by terms such as "twitter" or "follow", associated with a stylised blue bird or black letter "X". With the help of the buttons it is possible to share a post or page of this offer on X (Twitter) or to follow the provider on X (Twitter).
When a user accesses our page that contains such a button, his/her browser establishes a direct connection to the servers of Twitter. The content of the Twitter buttons is transmitted by Twitter directly to the user's browser. The provider therefore has no influence on the extent of the data that Twitter collects with the help of this plug-in and informs the users according to its state of knowledge. According to this, only the user's IP address and the URL of the respective website will be transmitted when the button is obtained, but will not be used for purposes other than displaying the button. Further information can be found in the Twitter privacy statement at http://www.twitter.com/privacy.
For telephone conferences, online meetings, video conferences and/or webinars (hereinafter referred to as "online meeting"), we use the "ZOOM" tool of Zoom Video Communications, Inc. based in San José, California, USA. If you access the Zoom website, the provider of ZOOM is responsible for data processing. However, it is only necessary to access the website in order to use ZOOM in order to download the software for using ZOOM.
In addition to the personal data listed in point 2, the following information may also be collected for an online meeting: Password, subscriber IP, device hardware information.
- For recordings, an MP4 file of all video, audio and presentation recordings, an M4A file of all audio recordings, or a text file of the online chat.
- In the case of telephone dial-up, information on incoming and outgoing telephone numbers, the country name, the starting and the ending time.
You may be able to use the chat, question or survey functions in an online meeting. To this extent, the text entries you make are processed in order to display them in the online meeting and, if necessary, to record them.
This site uses web fonts provided by Monotype Imaging Holdings Inc, a Delaware corporation with its principal offices at 600 Unicorn Park Drive, Woburn, Massachusetts 01801, USA, for the uniform display of fonts.
For more information about Monotype Web Fonts, please visit https://www.fonts.com/info/legal and read Monotype's privacy statement: https://www.fonts.com/info/legal/privacy.